In 1995 eyeglass.com was born by a company formed by Dr. Robert J. Morrison and his son Jim (the current President of eyeglass.com, not of the Doors). Dr. M. is the Co-patent holder of the soft contact lens and the Eye Doctor to royal families and movie stars as well as a Professor of both Ophthamology and Optometry.

Jim holds five patents related to the design and manufacture of frames and lenses, but is mostly obsessed with the company goal, "Glasses shouldn't cost so much!?!".

Here are some articles about the company: Company Press. and Jim's Novel "Nobody" and a quirky article about Dr. M and Jim( page 1 page 2)"

eyeglass.com was the first real optical site on the net and recipient of many awards. Today it is a company devoted to providing fun, hard to find and low cost product over the internet.
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